Revisit Our Team's Trip at the Fintech B2B Marketing Conference!

5 Minutes

On Wednesday 27th April 2022, Nadia, Alexandra and Georgia attended the beautiful London ven...

On Wednesday 27th April 2022, Nadia, Alexandra and Georgia attended the beautiful London venue Level 39, One Canada Square, Canary Wharf for the first Fintech B2B Marketing Conference. Harrington Starr was proud to be a media partner at the event which brought senior Financial Services and Technology marketers together. Our Marketing team interviewed industry leaders and videoed the panel sessions, full discussions here: https://www.brighttalk.com/channel/18610/ And you can catch up on our feature-length and highlight videos coming soon! The FinTech B2B Marketing Conference 2022 showcased forward thinkers, award-winning experts, and 100+ of your senior industry peers. This event brought together a wealth of insight and industry best practices to help solve day-to-day marketing challenges including: • Unique and innovative ways to drive new customer acquisition and retention • Greater operational efficiency • Accelerated marketing automation • Reduced marketing costsWhy Attend the FinTech B2B Marketing Conference? It was a great chance to engage with senior decision-makers in the space, covering the latest themes in B2B Marketing that impacts Financial Services and Technology marketers. The morning member's session unpacked and answered many key questions in a dynamic way, as well as the afternoon panel discussions which were brimming with insightful information. Staying on top of your B2B Marketing demands in a fast-paced environment is key, and understanding strategic and leader level content, alongside tactics and execution tips is crucial to any successful marketing role. The team took full advantage of the networking opportunities at the event, with a wide range of companies, roles and providers there- it was great to meet people who we have been working with for the first time as well since the pandemic! Overall it was a great day, congratulations Payal and the team and thank you for having us work with you on such a successful event.
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