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Marketing Generalist

Marketing Generalist

  • Location

    New York, United States

  • Sector:

    Sales & Marketing

  • Job type:

    Permanent

  • Contact:

    Ruby Sokol

  • Job ref:

    12579

  • Consultant:

    ConsultantDrop

Due to a hugely successful start my client is looking to hire for a brand-new role as a Marketing Generalist. This person will have a experience working in a growing and dynamic Marketing team and have creatively and innovative Marketing ideas for demand generation and growth strategy. The company combines human expertise and software to provide a first technology enabled service transforming complex investment data.
 

Responsibilities:

  • Be the driving force of implementing market strategy and high engagement 
  • Developing brand image using growth marketing for demand generation
  • Develop creative content for results focused marketing that best illustrates functions, services and features of the products
  • Produce enticing content that is targeted to Market Audience across all channels including videos, articles and major social campaigns
  • Ensure creative materials are constantly up to date and changes made based on analytical results 
  • Establish analytics around campaigns to understand the impact on lead and traffic generation to help grow even further
  • Experience across social media platforms and strategy
  • Stay updated on buy side financial sector and target segments
  • 4-7 years of Marketing experience

As the Marketing Generalist you will be responsible for developing the Marketing strategy working closely with the C-level executives and sales to create innovative content for their products and services to existing and potential customers and be the driving force behind lead generation.

This is an incredible role that would suit an ambitious Marketeer that is adaptive, can work autonomously and has an entrepreneurial flare. The successful applicant can expect a base salary and bonus and the chance to work for a rapidly growing global Financial Technology company.

We have numerous Marketing and Sales roles across all aspects of Financial Technology in North America so if this role isn’t suitable but you are interested to chat please contact Ruby Sokol on: + 1 646 381 2067