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Director of Marketing

As the Director of Marketing you will be leading the marketing strategy and brand positioning. Looking for someone who can work autonomously and be a key part in shaping the companies future at a time of critical growth. You will be working cross functionally across multiple teams and become an expert in the space by developing a deep understanding of products and clients and being able to create Marketing efforts that resonate with the target audience.

Description:

  • Lead and grow the Marketing platform, go-to-market strategy, product marketing, trade shows and events, brand positioning and create sales materials and collateral
  • Ensure that brand and company voice is consisted across all marketing initiatives, including social media and internal and external communications
  • Develop a deep understanding of products and clients to shape marketing plans and communication
  • Create results orientated initiatives as a part of cohesive marketing plan 
  • Expand marketing efforts across digital and social media marketing efforts 
  • Promote philanthropic initiatives and attend events
  • Manage the Marketing, communications and PR budget
  • Liaise with external vendors as needed  

 

Skills:

  • 10+ years of B2B marketing experience, preferably in the SaaS space (FinTech is a plus)
  • Entrepreneurial spirit and self starter
  • Ability to work cross functionally 
  • Strong track record of success of building and executing marketing process